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creativity Articles

Why Brand Identity Is More Important Than Vision

Are you focussed on a vision, a destination you want to reach? Or, is it more about the journey for you? Sometimes it's the journey that teaches you a lot about your destination.Drake Recently, I've been working with two different senior teams from separate...

Why Leaders Need To Be Unconventional Thinkers

Leaders in organisations today need to be Unconventional Thinkers, possibly more than ever before. Leaders who shape new ways of working in the 21st Century

Creative Problem Solving the Right Way!

To be better at creative problem solving, imagine an unnamed person facing the situation rather than you! Sometime ago, I came across an interesting piece of research carried out by Polman and Emich that demonstrates people are better at creative problem solving when...

Next Time You're Stuck…Think Like a Child!

When was the last time you skipped along the pavement? How often do you think like a child and play hide and seek or climb a tree? When was the last time you pulled on your wellies and jumped in puddles, kicked the autumn leaves gathering in the gutter or rolled in...